Gold / 2022 / Advertising / Other

Sound Support

When Tokyo 2020 announced international fans couldn't attend the games, we secretly collected cheers of support from loved ones of olympic athletes during lockdown. We converted them into sound waves and painstakingly manipulated them into the actual waves and lines of their sport creating a striking visual representation of the loud wave of homegrown support behind our isolated athletes.

Christopher is a Canadian born Advertising photographer based in Dublin, Ireland.