Honorable Mention / 2012 / Advertising / Music

L'Almanacco Terrestre

Deucalion and Pyrrah, a Greek mythos parallel to Biblical Noah and to Utnapishtim. When Zeus decided to end the Bronze Age with the great deluge, Deucalion and Pyrrha were the only survivors on Mount Parnassus, the only place spared by the flood. Deucalion consulted an oracle to repopulate the earth. He was told to throw the bones of his mother behind his shoulder. The couple understood the "mother" to be Gaia, mother of all living things, and the "bones" to be rocks. They threw the rocks behind their shoulders, which soon began to change form and the beginnings of human form emerged.

Giovanni Troilo moves through the worlds of publishing, cinema, television and advertising. He started shooting as a teenager. In almost 15 years he has collected important collaborations with Rai, La7, Cult, History Channel, D La Repubblica delle Donne, Ventiquattro, Gq, Urban Magazine, Wall Paper; Saatchi&Saatchi, Publicis, McCann; Nike, Saab, Breil, NatGeo, Legambiente, Alessi, Cgil, Canal Jimmy, Redbull. He directed his first feature film in 2011, Fan Pio; he directed also several adv spots, videoclips and a series of Interstitials for History Channel which won Promax New York 2009 and Promax Europe 2009. He was director of photography for Il Primo Incarico a film with Isabella Ragonese in competition at 67 Mostra del Cinema di Venezia, for several documentaries produced by Rai, La7, Cult, History Channel, and also videoclips, short films. Giovanni Troilo was born in Putignano (Italy) 33 years ago; he graduated with honors in Economics with a degree in Geography of Development, and since he was born and still lives in a developing country, he believes the degree is still fairly current.