Bronze in Advertising/Food & Beverage / 2025 / Advertising / Food & Beverage

• Prize
  Bronze in Advertising/Food & Beverage
• Photographer
  Jonathan Knowles, United Kingdom
• Studio
  Jonathan Knowles Photography
• Website
  http://jknowles.co.uk
• Instagram
  https://instagram.com/StudioKnowles

Coors – Peak of Technology

This image captures the breakthrough innovation behind Coors' iconic cold-activated packaging. With a simple yet powerful visual cue — mountains that turn blue when the beer is cold — Coors transforms an everyday moment into an elevated brand experience.

On the left, the can at room temperature displays the mountain in a neutral gray. On the right, as the can chills, the mountain shifts to a vibrant blue, instantly signaling that the beer is as "cold as the Rockies."

Jonathan Knowles is one of the leading advertising photographers of his generation. Specialising in still life, Jonathan’s unique photographic style and lighting technique has earned him award-winning advertising commissions worldwide.

Awards

2018

American Photography

Chosen - Champagne Cocktail

Trierenberg Super Circuit

Gold Medal - Cicada

PDN Annual

Winner - Video & Multimedia - The Art of Brewing

London International Creative Competition

Honourable Mention - Aida and Passage of Time

One Eyeland Black & White Photographers Awards

Silver - Aida

Art Directors’ Club of New York

Merit - Aida

Communication Arts

Advertising - Aida

Pink Lady Food Photographer of the Year Awards

unearthed® Food Film Shorts - Full English Brexit

Graphis – Photography Annual

2 Gold Medals in 2 categories (Beverage and Beauty & Fashion)

7 Silver Medals in 2 categories (Still Life, Beauty & Fashion and Advertising)

4 Merits in 3 categories (Advertising, Still Life and Beverage)

One Eyeland Awards

Gold Medal - Complex Simplicity

Silver Medal - Aida

Bronze Medal - Chopard, Dior, Dole, Trajectories and Art Deco Drinks

Finalist in 4 categories

Overall Photographer of the Year

Advertising Photographer of the Year