Bronze / 2019 / Advertising / Annual Reports

Novartis Annual Report

  • Prize
    Bronze in Advertising/Annual Reports
  • Photographer
    Joey L., United States

Novartis Annual Report- a creative long-term assignment open to the interpretation of the photographer. I traveled to 6 countries (Mongolia, Ethiopia, Switzerland, Slovenia, USA, Rwanda) to photograph the life-altering stories of doctors, scientists & activists alike. I chose environmental portraits as a visual device to unify these unique subjects. The varying conditions of each portrait and subject also contributed to a common thread of storytelling. Each person I photographed around the world shared a commonality amongst dedicating their lives to improving the well-being of their patients