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Ocean to Table Sustainably
Silver in Advertising/Annual Reports
Eric Pooley Creative Director
Shems Jud, Matt Smelser Art Directors
The Environmental Defense Find is promoting programs that
support sustainable fishing around the world. These programs
based on science, policy reform, community organizing, and
product promotion are successful. These images are from the
program in Newton, OR whose rockfish fishers have seen a
rebound of their fishery to the point where quotas have had to be
John Rae is a professional documentary and commercial photographer based in NYC. His clients include Fortune 500 companies and leading International Nongovernmental Organizations. For 20 years John has photographed extensively in over 85 countries and those photographs have appeared in major publications in the US, Europe, and Australia.
Awards John has won numerous awards in the US and Europe.